I recently wrote about my blog’s one-year birthday and all the unexpected successes it has enjoyed, and most importantly, how it has permitted me to communicate with employees and physicians in ways that would be hard to accomplish otherwise, through text, photos, video, and questions and answers shared with all readers.
Through my blog, I have tried to provide:
- A deeper understanding of our mission, vision, values, and strategies.
- A clearer understanding of the projects, initiatives, and programs we have implemented or are in the process of implementing.
- A balanced view and deeper discussion of issues attracting state and federal media attention so that you can be better informed and determine your own position on these issues and be prepared to answer questions from family, friends, neighbors, and others that know of your relationship with St. Luke’s.
A couple of months ago, Greg Matthews, the group director of interactive and social media for WCG, contacted me to see if he could interview me for a story he was writing for MDigitalLife on physicians who use social media. I spoke to Greg and nearly forgot about it when he indicated that his interview was completed and would be published last week.
I’ve taken part in many interviews, but was especially impressed with the background research and balance that went into Greg’s report, so I asked him if I could republish his interview. He agreed, and here is a link to his report: